The BNP Paribas Cardif +
“With IDP, we can deliver personalised offers to every partner and customer much faster than before!”
“In a fast-evolving market, speed, flexibility, and efficiency are essential to succeed. IDP is a game-changer in insurance distribution. We have built a high-performance, fully modular platform that allows partners to integrate seamlessly, customise offers, and scale efficiently. The ability to launch new products in weeks instead of months represents a major shift in the industry, giving our partners the agility they need to stay ahead. By automating key processes, reducing operational complexity, and providing real-time data insights, IDP enhances both partner efficiency and customer experience. By 2026, it will be at the core of our insurance distribution in the Latin America area, enabling seamless connectivity, accelerating digital adoption, and reinforcing our role as a key digital enabler in the region.”
CENTRAL EASTERN EUROPE
Enhancing customer journeys through smarter UX design
BNP Paribas Cardif has reinforced its collaboration with Erste Bank in the Czech Republic and Slovakia by introducing two major advances in 2024. On the one hand, the customer experience has been significantly improved through an enhanced user experience (UX) design in the bank’s mobile application. This intuitive and accessible interface now better serves clients, making it easier for them to navigate and interact with credit insurance services. As a result, online credit insurance penetration has increased from 27% to 55%.
In addition, BNP Paribas Cardif and Erste Bank have introduced a new credit card insurance product with built-in cyber protection for the whole family - a first-of-its-kind in the market. By covering risks such as phishing, online fraud, and undelivered purchases, this innovative solution meets the growing demand for digital security. With a simplified claims process and extended coverage, this product has become an immediate success, now accounting for 30% of all policies sold.
FROM 27% TO 55% OF PENETRATION RATE THANKS TO UX EXPERTISE
“Our cooperation with BNP Paribas Cardif has been smooth and rewarding. Thanks to their innovative ideas and active solutions, we have been able to further improve the customer experience here at Erste Bank. This partnership has created new ways to put our clients’ needs at the forefront of everything we do.”
