LATIN AMERICA
Revolutionising digital distribution through platforms
The BNP Paribas Cardif platform is presented as a multi-country, multi-product solution designed to revolutionize digital distribution through a cloud-based architecture. It enables the delivery of cloud-compatible financial services and offers several key advantages:
- Insurance-as-a-Service
- Improved omnichannel experience
- Low integration cost
- Cloud-based performance + resilience
- Quick time-to-market
BNP Paribas Cardif is driving the digital transformation of insurance distribution in Latin America with its new Insurance Distribution Platform (IDP). Designed as a scalable, multi-country, and multi-product solution, IDP streamlines the end-to-end insurance lifecycle, offering a fully modular architecture that seamlessly integrates into partners’ ecosystems.
Scalability, speed, and efficiency for partners
IDP marks a significant shift towards Insurance-as-a-Service, enabling partners to customise and configure their offers in a fraction of the time previously required. Traditional market entry timelines, which once took months, are now reduced to just weeks, thanks to the pre-designed configuration templates and industrialised API patterns, able to seamlessly adapt to different industries, from banking to automotive, consumer finance, and retail.
This cutting-edge infrastructure enables real-time insurance distribution capabilities, covering all stages from pre-sales and sales to after-sales support and claims management, within a fully integrated digital environment. By eliminating complexity, IDP accelerates product roll-outs while significantly reducing operational costs. It represents a major technological breakthrough, empowering partners such as the Colombian bank, Tuya, to effortlessly connect through API-first architecture and microservices.
Seamless integration
IDP has already demonstrated substantial efficiency gains. During the pilot phase in Colombia, it successfully integrated with local IT systems, ensuring a seamless transition for future deployments. Beyond agility, IDP enhances control and transparency. Built-in monitoring dashboards provide partners with real-time actionable insights on sales performance, claims processing, and portfolio management. This level of oversight helps partners optimise customer journeys, boost retention rates, and strengthen regulatory compliance without any unnecessary complexity.
A one-stop digital solution for insurance distribution
Following its successful launch in Colombia, IDP is now set for a rapid expansion across the region with further planned deployments in Mexico, Chile, Brazil, Colombia and Peru. The IDP platform will support a wide range of products, including CPI, life, health, property & casualty as well as home insurance products.